Franklin Liquors-The Wonderful World of Wine

Exploring all things wine with you!

07-30-26

Key Highlights Featured in This Issue

• Beyoncé Expands Her Whisky Empire
  • The Story: Beyoncé has formally taken full ownership of SirDavis American Whisky, a brand created in partnership with Moët Hennessy (LVMH).
  • The Details: Named after her great-grandfather Davis Hogue—a prohibition-era moonshiner—the brand reflects a high-rye American whisky profile finished in sherry casks.
• Svedka Introduces a “Vodka Water Cooler”
  • The Story: Svedka Vodka (owned by Sazerac) launched a marketing campaign featuring an office-style water cooler dispensing its new Ready-To-Drink (RTD) canned Vodka Waters.
  • The Details: This move targets the fast-growing canned RTD market, capitalizing on the shift away from sugary malt beverages toward low-calorie, spirit-based canned drinks.
• European Sparkling Wines & Regional Heritage
  • The Story: A feature by VinePair exploring how European sparkling wines (beyond Champagne, such as Cava, Prosecco, and Crémant) communicate regional identity and terroir.
  • The Takeaway: As the European Union remains the world’s third-largest wine exporter, producers are doubling down on regional heritage to connect with budget-conscious yet craft-focused consumers.
• Tuscan Terroir Focus: Wine, Food, and Olive Oil
  • The Story: A spotlight piece via Vero examining the agricultural triad of Tuscany, with a focus on Sangiovese-based reds (like Montalcino) produced without oak aging to preserve freshness and versatility with food

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This entry was posted on July 30, 2026 at 6:50 am and is filed under Liquor Industry News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.