Liquor Industry News
The Wonderful World Of Wine (WWW)
By: Mark C Lenzi
CSW, CSS, CWAS, FWS, IWS, SWS, OWE, IWM*
08-23-2021
Liquor Industry Week In Review
The Wonderful World Of Wine (WWW)
This Weeks Highlights:
New Products
Everything You Need to Make Frosé at Home
Anatomy Of A Beer Label
Buffalo Trace ‘still catching up to consumer demand’
Just six brewers make over half the world’s beer, chart reveals
Remarkably, brewing giant AB InBev was shown to account for some 25.7% of global beer production in 2020.
Eight surprising facts about Pinot Grigio
From its suitability for barrel-fermented wines to the best places to grow the variety
https://www.thedrinksbusiness.com/2021/08/eight-surprising-facts-about-pinot-grigio/
Jameson Extends With New Orange Flavor
Pernod Ricard is extending the Jameson portfolio with a new orange flavor, which will roll out in the U.S. next year. Jameson Orange combines the triple-distilled Jameson Irish Whiskey with natural orange flavoring and is bottled at 30% abv. The newcomer will debut in international markets like the U.K. and Russia, retailing at £24 ($33), before coming to the U.S. in 2022.
Hampered by on-premise restrictions due to the pandemic, Jameson’s global volume slipped 5% to 7.67 million cases last year, according to Impact Databank, but the brand retains a nearly 70% volume share of the Irish whiskey category globally, and a nearly 78% share in the U.S.
Homemade Cocktail Cherries Are the Garnish Upgrade Your Home Bar Needs
Too often seen as an afterthought, the right garnish serves a larger purpose than just presentation.
Why Does Wine Need to ‘Breathe?
Contact with oxygen is what allows a wine to really show off its stuff.
9 Things You Should Know About Natural Light
Originally launched by Anheuser-Busch in 1977, Natural Light has been a fixture in the fridges
The History of the Tequila Sunrise, a Musical Icon
The Tequila Sunrise cocktail — which combines orange juice, Grenadine, and tequila — influenced pop culture so much in the early ‘70s that it is often credited with the popularization of tequila in the U.S.
PepsiCo teams up with Boston Beer Company on ‘hard’ Mountain Dew
Perfect for fans of the classic citrusy soda looking for something more grown-up, the alcoholic alternative comes in with an ABV of 5%.

The Boston Beer Company and PepsiCo today announced plans to enter a business collaboration to produce HARD MTN DEW alcoholic beverage. The partnership unites Boston Beer’s world-class innovation and expertise in alcoholic beverages with one of PepsiCo’s most iconic and beloved brands.
Moët Hennessey Tequila is the first to use Champagne yeast
Volcan de mi Tierra Tequila has become the first Tequila brand to use Champagne yeast in its fermentation.
Buffalo Trace ‘still catching up to consumer demand’
Buffalo Trace said it will take a few years before ‘Bourbon supply catches up with demand’.
https://www.thespiritsbusiness.com/2021/08/buffalo-trace-still-catching-up-to-consumer-demand/
Why do Chinese swear by the Baby Mice wine?
If you are a wine fanatic, then this Mice wine will stir up your love for wines with its weird addition of baby mice.
What Can Wine Learn from the Cruise Ship Industry?
What does wine have in common with cruise ships?
https://wineeconomist.com/2021/08/10/wine-clubs/
A Short, Unexpected History of the Wine Glass
How glassware has changed over the years, and how we landed on the latest trend, the one-size-fits-all universal glass.
https://www.pix.wine/the-drop/history-of-wine-glass/
Effects of Umami in Wines and Foods
What is umami and why should wine lovers care?
https://wineindustryadvisor.com/2021/08/11/effects-of-umami-in-wines-and-foods
The Rock reveals Teremana Añejo
Dwayne ‘The Rock’ Johnson has unveiled a new addition to his Tequila range – Teremana Añejo.
https://www.thespiritsbusiness.com/2021/08/the-rock-reveals-teremana-anejo/
Anatomy Of A Beer Label
A beer label tells consumers more than just what the bottle or can contains
Part 1
https://www.jdsupra.com/legalnews/anatomy-of-a-beer-label-part-i-7106105/
Part 2
https://www.jdsupra.com/legalnews/anatomy-of-a-beer-label-part-ii-6099371/
Part 3
https://www.jdsupra.com/legalnews/anatomy-of-a-beer-label-part-iii-5649258/
The Difference Between Porter And Stout Beer: It’s Complicated
Let’s just say this right off the bat: trying to understand the difference between a porter and a stout in today’s craft beer world can be a pretty dizzying experience.
New Mead
Heineken has announced Comb & Hive, a new mead, set to hit shelves in test markets for Labor Day. The 6.9% abv lightly sparkling wine is made from wildflower honey and sugar, with added orange blossom. The drink will be available individually and in 4-packs of 12-ounce cans, with each can containing 150 calories and two grams of sugar. Heineken will test the new brand in Denver, Colorado and Nashville, Tennessee, and will support the launch with digital and social activations alongside point-of-sale materials.
Five things to know about Lugana
Lugana is the name of the village on the shores of Lake Garda which lends its name to Lugana DOC, the first DOC from the region of Lombardy
https://www.decanter.com/sponsored/five-things-to-know-about-lugana-445814/
What is glycerol?
What does glycerol, this colourless, odourless chemical, a fermentation by-product, bring to wine?
https://www.decanter.com/learn/what-is-glycerol-ask-decanter-445840/
It’s a Wine Store for Billionaires, But You Can Shop There Too
iI’s a wine wonderland, stuffed with multiple vintages and formats of fine wines and rarities.
https://www.pix.wine/the-drop/visit-hedonism-wine-shop/
The right way to do business webinars (it involves wine)
We arranged for the webinar to be after work hours so that everybody could be responsible but still enjoy the wine tasting in a relaxing way at the end of the day.
https://www.fastcompany.com/90665937/the-right-way-to-do-business-webinars-it-involves-wine
Six Environmental Threats That Could Alter the Future of the Booze Industry
Thankfully, the industry itself is investing in sustainability efforts on their own.
https://www.insidehook.com/article/booze/environmental-threats-wine-beer-spirits-industry
Everything you need to know about Azerbaijani wine
Azerbaijan abounds in surprising discoveries — and few are as unexpected as the booming wine industry
https://www.nationalgeographic.co.uk/travel/2021/07/a-taste-of-azerbaijani-wine
Everything You Need to Make Frosé at Home
Frosé, the frozen blend of rosé wine and lemonade, is the perfect drink for the dog days of summer—or any other time when you could use something refreshing.
https://www.winemag.com/2021/08/13/make-frose-blender-recipe/
If You Notice This While Drinking Wine, Stop Immediately, Experts Warn
The researchers for the study surveyed nearly 400 participants and found that 33 percent had experienced an asthma attack while drinking on at least two separate occasions.
https://www.yahoo.com/lifestyle/notice-while-drinking-wine-stop-130450208.html
There’s Never Been a Better Time to Join a Wine Club
Franklin Wine Club Wines
A well-chosen selection of wines delivered right to your door.
Sounds pretty good these days.
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Benjamin Franklin
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