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Liquor Industry News 03-10-25
March 10, 2025
Liquor Industry News
The Wonderful World Of Wine (WWW)
By: Mark C Lenzi
CSW, CSS, CWAS, FWS, IWS*, SWS, OWE, IWM*
03-10-2025
Liquor Industry Week In Review
The Wonderful World Of Wine (WWW)
This Weeks Highlights:
New Products
Is Vodka Actually Gluten-Free?
What Happened to Boone’s Farm
Why Are Beer Koozies Called That?
How to read a wine label: Decoding symbols, numbers, and certifications
What to look for on the bottle
https://www.themanual.com/food-and-drink/how-to-read-a-wine-label/
What Does ‘Old Vine’ Wine Mean, and Is It Really Better Than Young?
Wine pros break down one of the most commonly used terms in the world of high-end wine.
https://www.foodandwine.com/old-vine-wine-vs-young-vine-11683112
Are Winemakers Still Stomping On Grapes To Make Our Wine?
According to dedicated grape-treaders, the practice allows them to have greater control of what their wine tastes like.
https://www.thetakeout.com/1789558/grape-stomping-wine-explained/
Brenae Royal, trailblazing vineyard manager, launches her own wine
Brenae Royal never expected to dip her toes into winemaking. A transformative year made her pursue a new path.
https://www.pressdemocrat.com/article/lifestyle/brenae-royal-wine/
Bronco Wine Update
- Bronco Wine Co. has acquired a set of brands and a production facility from California’s Wine Hooligans at auction. Previously Bronco was the majority shareholder in Wine Hooligans but has now taken full control of the Portlandia, Shortbread, Broadside, and Sea Monster brands, as well as a production facility in Santa Rosa. According to Bronco, most of Wine Hooligans’ employees will stay onboard. Wine Hooligans’ volume has been around 200,000 cases in recent years. The portfolio now joins Bronco’s stable, which includes brands such as Charles Shaw, Crane Lake, and Redwood Vineyards, among others.
Why Whiskey And Bourbon Glasses Aren’t Quite The Same
The type of glass you use actually makes a difference in how you experience both spirits.
https://www.tastingtable.com/1787774/difference-bourbon-vs-whiskey-glasses/
8 Ways to Tell You’ve Been Poured a Great Guinness, According to an Expert
Tracking down a bar that serves Guinness isn’t hard, but finding where to get a truly exceptional, well-executed pint of Guinness is another story.
https://vinepair.com/articles/signs-of-great-on-tap-guinness-pour/
This Is the World’s Best Selling Spirit. Why Don’t We Drink It in the U.S.?
Although the liquor’s pungent flavors might overwhelm some drinkers, it’s on the cusp of a breakthrough.
https://www.mensjournal.com/food-drink/what-is-baijiu
New Bulleit
Frontier Whiskey has revealed its first bottled in bond Bourbon that was distilled and matured at Bulleit Distilling Co. in Shelbyville, Kentucky. It was distilled in Spring 2017, the year the distillery opened, aged seven years, and bottled at 50%. Bulleit Bottled in Bond maintains the brand’s signature high-rye mashbill of 68% corn, 28% rye, and 4% malted barley. The first bottling is available nationwide at a suggested retail price of $55, with further batches to be released annually, differentiated by the distilling seasons on the label. Whisky Advocate has more.
A book review of, “Wine Confident”
This is why the newest book from Kelli White (author of Napa Valley Then & Now and Director of Education for The Meadowood),
https://www.hudin.com/a-book-review-of-wine-confident/
An Illustrated Timeline of Napa’s Most Famous Cabs
Napa Valley is America’s premier wine region.
https://vinepair.com/articles/napa-valley-most-famous-cabernet-timeline-infographic/
The cocktail coming for Espresso Martini’s crown
In 2023, the Espresso Martini became the sixth most-popular cocktail in the US, and according to Pernod Ricard, online searches for the serve were up by 26% last year – but now Google data is suggesting that a new coffee-based serve may be about to take its crown.
https://www.thespiritsbusiness.com/2025/02/the-cocktail-coming-for-espresso-martinis-crown/
Recent study shows that alcohol does have an important benefit in older age
This post is about alcohol, dementia and old age.
http://winegourd.blogspot.com/2025/02/recent-study-shows-that-alcohol-does.html
Why are more consumers seeking out Austrian wine?
The world of Austrian wine is evolving, driven by younger generations’ emphasis on innovation and environmental awareness.
https://www.thedrinksbusiness.com/2025/02/why-are-more-consumers-seeking-out-austrian-wine/
Why Are Beer Koozies Called That?
These oh-so-handy foam or fabric sleeves that keep beverages cold are an emblem of summer picnics, lakeside gatherings, and beach drink accessories.
https://www.thetakeout.com/1788678/beer-koozie-name-origin/
Tequila Never Expires, But Here’s How To Keep It In Peak Condition
But here’s the thing: if you want to enjoy your tequila at the peak of its quality, you best get to finishing it fast.
https://www.tastingtable.com/1791961/does-tequila-expire-how-to-store/
Does Canned Wine Taste Different From Boxed Wine?
The appeal of the pop of a cork cannot be denied or overstated.
https://www.chowhound.com/1791674/canned-boxed-wine-taste-difference/
How Much Of Your Average Beer Is Just Water?
One of the first things you learn when trying to brew beer at home — aside from how easy it is to make a colossal mess — is that beer is mostly water.
https://www.thetakeout.com/1790342/how-much-water-in-beer/
NEW Nutrl
New Anheuser-Busch’s vodka soda RTD brand Nütrl has launched a new lime flavor and expanded its “Keep It Tasty” marketing campaign. Nütrl jumped 35% to 2.7 million cases last year, according to Impact Databank. Like all of Nütrl’s seltzers, the lime flavor is at 4.5% abv and 100 calories per 12-ounce can. The new release is rolling out nationwide in 4-packs. The “Keep It Tasty” campaign is focused on high-energy occasions and will run a series of four 15-second ads and five six-second ads across television, digital, OOH, social, radio, and retail. It was created by the Martin Agency, in partnership with ManvsMachine.
Why have Champagne shipments dropped by almost 55m bottles in two years?
Aside from the 2020 Covid-induced blip, Champagne shipments have dropped to a level not seen since the turn of the century – so what are the causes of decline? We find out from the region’s key players.
What’s The Difference Between Young And Old Bourbons?
As bourbon ages, distillers must determine when it’s ready for consumption.
https://www.thetakeout.com/1793570/young-vs-old-bourbon-differences/
The 25 Biggest Wine Suppliers in the U.S.
Digging into the data, it’s clear that the top suppliers dominate the market. Gallo — the wine giant behind top wine brands like Barefoot, La Marca, Mark West, Louis M. Martini, Massican, and more — is far and away the largest wine supplier in the nation, topping the list with 32.6 percent of the total market share
https://vinepair.com/booze-news/americas-25-biggest-wine-suppliers/
Everything You Need to Know About the Paso Robles Wine Region
Overshadowed by the regions to its north, this AVA has plenty of great bottles for wine lovers.
https://robbreport.com/food-drink/wine/gallery/paso-robles-wine-region-explained-1236242886/
Pabst Brewing Co. Taps Familiar Creatures to Launch New Light Beer Brand
Pabst Brewing Co. is the latest player to enter the booming business of light(er) beers,
https://lbbonline.com/news/pabst-brewing-co-taps-familiar-creatures-to-launch-new-light-beer-brand
Everything you need to know about the acidity of Lodi’s extraordinary range of varietals
When wine lovers talk about acidity in wine, they are not talking about anything mysterious or highfalutin
Puppy Pairings, Potato Chips and PB&J: Here’s How Napa Wineries Are Attracting a Younger Audience
Recently, we’ve been seeing more out-there tasting offerings, ranging from sour cream and chive potato chips to chocolate dirt to cotton candy fluff.
The Three Faces of the American Wine Dilemma
We live in a time when problems we face are complicated but many of the answers proposed to address them are very simple
https://wineeconomist.com/2025/02/25/3-faces/
Virginia sparkling wine movement gains momentum
The home of Thomas Jefferson is making a name for itself in traditional method sparkling wine, reports L.M. Archer.
https://www.thedrinksbusiness.com/2025/01/virginia-sparkling-wine-movement-gains-momentum/
What Wine Can Learn From Coca Cola. Interview with Courtney O’Brien
The wine industry often focuses on brand awareness, but Courtney O’Brien argues that brand desire is what truly drives success. From testing new concepts to breaking out of the ‘serious and stuffy’ mould, she shares insights on what wine brands must do to stand out.
10 Colleges With Winemaking Programs
These schools train students to enter the wine industry through hands-on experience.
https://www.usnews.com/education/best-colleges/slideshows/colleges-with-winemaking-programs
China’s Wine Delivery App Scores 50M
Here’s Why On-Demand Alcohol Is Exploding
What Happened to Boone’s Farm, Gen X’s Favorite ‘Wine’?
There is perhaps no drink that carves out a space in your memory the way your first sip of alcohol does.
https://vinepair.com/articles/boones-farm-wine-history/
Boston Beer charged with unfair labour practices
The union representing workers from Boston Beer Company has demanded fair contracts for its members and has filed an unfair labour practice (ULP) charge against the brewer.
https://www.thedrinksbusiness.com/2025/02/boston-beer-charged-with-unfair-labour-practices/
Bulleit debuts Bottled-in-Bond Bourbon
Diageo-owned Bulleit has debuted its first bottled-in-bond expression, showcasing its own-make distillate.
https://www.thespiritsbusiness.com/2025/02/bulleit-introduces-first-bottled-in-bond-whiskey/
Decoding the Vintage Chart in an Age of Climate Chaos
There is no region in the wine world that is untouched by climate chaos
https://www.wineenthusiast.com/culture/podcasts/wine-enthusiast-podcast/vintage-chart-climate-chaos/
Can U.S. Supermarket-Branded Wine Follow Europe’s Blueprint for Success?
But western European counterparts — boasting an impressive 36 percent — have given the American numbers a reality check.
https://vinepair.com/articles/can-us-supermarket-wine-mimic-european-success/
Midnight Cellars Marks 30 Years of Hard Work, Harvests, and Winemaking Excellence
Founded in 1995 by the Hartenberger family, Midnight Cellars was built from the ground up – vine by vine, barrel by barrel – into the respected winery it is today.
‘Organic farming is about so much more than avoiding pesticides’
With the Organically Grown Wine Conference debut set to take place in Oregon at the end of March, industry leaders aim to stress the synergy between wine quality and organic practices.
How to Use an Electric Corkscrew
The easiest, quickest and most convenient tool for opening a bottle?
https://www.wineenthusiast.com/basics/how-to-use-an-electric-corkscrew/
What Is the Guinness Widget and How Does It Work?
In the past few decades, Guinness revolutionized both draft beer systems and how stouts are canned. The key? Nitrogen, and a modified ping pong ball.
https://www.foodandwine.com/guinness-widget-explained-11687258
Is Vodka Actually Gluten-Free?
While that seems like a hard pass, the truth is that pure distilled vodka actually doesn’t contain any gluten at all.
https://www.thetakeout.com/1798517/is-vodka-gluten-free-explained/
What Makes Port Wine Unique, And When You Should Drink It
Port has a history as rich as the drink itself.
https://www.thetakeout.com/1776982/port-wine-explained/
The Wonderful World of Wine (WWW) Podcast
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